News & Insights
Stay updated with the latest from Dorado Rock LLC — industry insights, product launches, and stories from North Carolina's spirits landscape.
Blog Posts
Introducing Shawn, Our Durham Broker Representative
We are thrilled to introduce Shawn, our Broker Representative for Durham! Approachable and persistent, he is dedicated to connecting Bull City account...
Hidden Ships Distillery to the Dorado Rock Family!
Dorado Rock is proud to announce our new partnership with Hidden Ships Distillery! Learn more about their premium craft spirits and how to bring them ...
Wishing You a Very Happy Fourth of July!
Happy Fourth of July! Here is a quick holiday message from our team, along with a few friendly tips to help you celebrate safely and make the most of ...
Dorado Rock Expands Portfolio with Hood River Distillers' Lucid Absinthe & ULLR
Dorado Rock proudly expands our Hood River Distillers representation in North Carolina. We are adding Lucid Absinthe and ULLR to our premium lineup al...
Meet Cody Baxter: Scaling Brand Horizons in the Charlotte Market
Meet Cody Baxter, Dorado Rock LLC's Broker Representative for Charlotte. Learn how he connects premium spirit brands with the Queen City's top venues.
Meet Hayley Smith: Connecting Premium Brands with the North Carolina Coast
Meet Hayley Smith, Dorado Rock LLC's Broker Representative for Wilmington. Learn how her dynamic approach drives brand visibility along the NC coast.
The Ultimate Guide to Daon Soju: Flavors, Pairings, and Craftsmanship
Looking for a crisp, refreshing spirit to elevate your next gathering? Discover everything you need to know about Daon Soju, from its incredible fruit...
Meet Chazz Jacobs: The Mastermind Behind Dorado Rock’s Logistics
Meet Chazz Jacobs, the logistics mastermind keeping Dorado Rock LLC moving. Learn how his meticulous inventory management ensures premium spirits hit ...
We’re Welcoming 3 Badge Beverage to Our North Carolina Portfolio
We’re thrilled to announce the addition of 3 Badge Beverage to our portfolio. Get ready to experience the exceptional craft of Uncle Val's Gin and Kir...
Meet Renee Fitlin: Anchoring Dorado Rock's Vision as Chief Marketing Officer
Meet Renee Fitlin, CMO of Dorado Rock LLC. Discover how her background in the Coast Guard, BB&T, and GE drives data-driven marketing success for premi...
Meet Mark Fitlin: Protecting Assets, Building Brands, and Giving Back
From securing the nation's largest financial systems to championing "bourbon for a cause" with LLS, discover the story of Dorado Rock co-founder Mark ...
Meet Shane Caulder: The Driving Force Behind Dorado Rock LLC
Meet Shane Caulder, the driving force behind Dorado Rock LLC. Discover his journey from Coca-Cola and Penelope Bourbon to building NC's top spirits co...