Privacy Policy

Last updated: August 10, 2026

Information We Collect

Contact Information

When you contact us through our website contact form, we collect:

• Your name
• Email address
• Message content
• IP address and timestamp (for security purposes)

Analytics Information

We use Google Analytics to understand how visitors use our website. This includes:

• Pages visited and time spent on site
• Device and browser information
• General geographic location (city/state level)
• How you found our website (referral sources)

How We Use Your Information

Contact Form Submissions

• To respond to your inquiries about our services
• To provide information about our spirit offerings
• To discuss potential business partnerships

Website Analytics

• To improve our website content and user experience
• To understand which spirits and brands are of most interest
• To optimize our website performance

Information Sharing

We do not sell, trade, or otherwise transfer your personal information to third parties, except:

• Service Providers: We may share information with trusted third parties who help us operate our website (hosting, analytics, email services)
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: In the event of a merger or acquisition

Service Providers (Subprocessors)

We rely on the following third-party service providers to operate this website. Each may process limited personal information (such as IP addresses, usage data, or form submissions) only as needed to provide their service:

• Vercel — website hosting, serverless infrastructure, and content delivery
• Cloudflare — DNS, content delivery, security filtering (WAF), and bot protection (Turnstile human verification on our public forms)
• Sanity — content management system for blog and event content
• Cloudinary — product and bottle image hosting and optimization
• Resend — transactional email delivery for contact and inquiry form notifications
• Google — Google Analytics website analytics
• Microsoft — Microsoft Clarity session analytics
• Prisma Data Platform — database infrastructure and query caching

Data Security

We implement appropriate security measures to protect your personal information:

• SSL encryption for data transmission
• Secure hosting infrastructure
• Limited access to personal information
• Regular security reviews and updates

Cookies and Tracking

Our website uses cookies and similar technologies:

• Essential Cookies: Required for website functionality
• Analytics Cookies: Google Analytics for website improvement
• Performance Cookies: To optimize website speed and performance

You can control cookies through your browser settings, though this may affect website functionality.

Your Rights

You have the right to:

• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of your information (subject to legal requirements)
• Opt out of marketing communications
• Object to processing of your information

For step-by-step deletion instructions (including Meta/Instagram-related data), see our Data Deletion Instructions.

Third-Party Links

Our website may contain links to third-party websites (distillery websites, social media). This privacy policy does not apply to those sites. We recommend reviewing their privacy policies.

Children's Privacy

Our services are intended for adults 21 years of age and older. We do not knowingly collect personal information from individuals under 21.

Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated "Last updated" date.

Contact Us

If you have questions about this privacy policy or our data practices, please contact us: